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This book is about Generation Z from the perspective of a manager at a company looking to recruit and retain them. It provides an in-depth analysis of who Gen Z is, what they want, and how businesses around the world can give that to them in a way that's meaningful.In the past, we missed the opportunity to prepare for the generation of new talent called Millennials. Companies were a bit surprised to learn that this generation was different than Gen X and Boomers, and as such were not prepared. The New Employee Contract dives into the needs and wants of this generation of talent that has been born on the iPhone and where gaming is second nature, so the way for companies to engage this talent will change. They believe in loyalty but social good, gaming mechanisms, and expect almost real-time delivery on their expectations. The patience of this generation is very short, which explains the success of platforms like Snapchat and TikTok. All of this research is presented in a fun, compelling way. Even if someone isn't working in management, if they're looking to understand these socially active 74 million Americans, who hold $44 billion in direct buying power, this book is an essential read. What you’ll learn What Does Gen Z Want In A World Of Climate Uncertainty and Job Losses Through Automation? Automation’s Worst Case Scenario For Gen Z. How to give Gen Z Back Their Sense of Control. What Gen Z is looking for, including quality of work vs. quantity of work. The way usinesses ned to develop this new contract with employees Who This Book Is For Chief Executive Officers, Chief People Officers/HR Leaders/HR departments, and leaders/managers within companies. The book is also of use to venture capitalists, those handling private equity, and investors. A third audience includes college advisors, life coaches, and career coaches.