株式会社極東書店トップ商品一覧The Emerald Handbook of Computer-Mediated Communication and Social Media.

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The Emerald Handbook of Computer-Mediated Communication and Social Media.

The Emerald Handbook of Computer-Mediated Communication and Social Media. J.H.リプシュルツ他編  コンピュータを媒介にしたコミュニケーションとソーシャルメディア・ハンドブック

・ISBN 978-1-80071-598-1 hard US$ 230.99

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お気に入り
著者・編者Lipschultz, Jeremy Harris / Freberg, Karen et al. (eds.),
出版社(Emerald, UK)
出版年月2022.06
ページ数848 pp.
言語ENG
ニュース番号<672-1070 672-965>

解説

Joining a thriving field of new media, this collective volume authored by global academics features important research by thought leaders within computer-mediated communication (CMC) and social media. Featuring 40 comprehensive chapters of new research that focuses on what is new, relevant, and cutting edge in the areas of CMC and social media, authors critically explore topics ranging from social media theories to civil rights. Divided into three parts, the handbook begins with theory and methods, which sets the foundation for the text and then moves into the applicability of strategy, tactics, and measurement. The final focus is toward the future of CMC and social media and its impact on the study and practice of communication.

Uniquely relating social media communication research to its computer-mediated communication foundation, as well as digital and emerging media trends, this handbook is an indispensable resource whether you're a graduate student or a seasoned practitioner.