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Management Models of Digital Transformation : Analysis and Definition of Success Factors for the Development of a Management Framework.
・ISBN 978-3-658-36157-0 paper EUR 89.99
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| 著者・編者 | Wenzel, Katja, |
|---|---|
| シリーズ | BestMasters |
| 出版社 | (Springer Gabler, GW) |
| 出版年月 | 2022.01 |
| ページ数 | 131 pp. |
| 言語 | ENG |
| ニュース番号 | <670-824> |
解説
The success of a digital transformation is not a foregone conclusion. A digital transformation, as a highly complex process impacting major areas of an organization, requires a systematic approach that goes beyond individual transformation initiatives. This work analyses and integrates existing approaches to managing and coordinating a digital transformation in order to identify relevant success factors of a digital transformation, serving as a basis for the development of a systematic framework for a management model of digital transformation. The analysis reveals ten success-critical focus areas of a digital transformation, which comprise numerous success factors: 'Vision, goals, and strategies', 'Leadership', 'Communication', 'Digital culture and mindset', 'Digital platform', 'Partnership network', 'Capabilities, talents, and skills', 'Organization, coordination, and roles', 'Management methodologies', and 'Governance'. A systematic framework is proposed that serves as a foundationfor the future development of a management model, addressed to executives and experts who are tasked with launching, driving, and sustaining a digital transformation.