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商品詳細
Behavioural Science for Quality and Continuous Improvement : 25 Lessons from Psychology and Behavioural Economics.
・ISBN 978-1-032-16839-5 hard GB£ 171.99
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・ISBN 978-1-032-16837-1 paper GB£ 43.99
￥13,935.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
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電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-003-25051-7
| 著者・編者 | Sarkar, Debashis, |
|---|---|
| 出版社 | (Routledge, UK) |
| 出版年月 | 2022.02 |
| ページ数 | 186 pp. |
| 言語 | ENG |
| ニュース番号 | ＜668-530＞ |
解説
This impactful volume demonstrates the application and power of psychology and behavioural economics in the pursuit of quality and continuous improvement.
It focusses on how the works of stalwarts such as Daniel Kahneman, Richard Thaler, Mihaly Csikszentmihalyi and many others can be used to build an organization that is known for quality products and flawless service delivery. The application of psychology and behavioural economics is still new to quality improvement, and in this book, Debashis Sarkar shares 25 lessons, featuring specific examples based on real life, that show how their application can increase the effectiveness of outcomes.
Behavioural Science for Quality and Continuous Improvement: 25 Lessons from Psychology and Behavioural Economics is ideal for business improvement professionals of all hierarchies and across different functional areas and industries seeking to understand the potential of psychology and behavioural economics and their applications, as well as in training and executive development programmes and for scholars of operations management, quality management, and engineering.