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Epistemological Attributions to Entrepreneurial Firms : Linking Organizational Design and Operational Efficiency.
・ISBN 978-3-030-64634-9 hard EUR 119.99
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★★★
| 著者・編者 | Rajagopal, Ananya, |
|---|---|
| 出版社 | (Palgrave Macmillan, UK) |
| 出版年月 | 2021.04 |
| ページ数 | 135 pp. |
| 言語 | ENG |
| ニュース番号 | ＜662-L1201 662-P1929＞ |
解説
This book endorses entrepreneurial philosophies and develops a conceptual thinking for redefining organizational design to achieve operational efficiencies. It aims at bridging entrepreneurial theories with strategies in practice. The book discusses entrepreneurial business modeling by mapping the entrepreneurial mindset and analyzing cognitive inputs to drive entrepreneurial efficiencies. This book also discusses effectiveness of marketing strategies, causes, and effects of marketing strategies on entrepreneurial performance, organizational design practices, and design-to-market concept in the context of contemporary organizational and operational designs