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Superhero Culture Wars : Politics, Marketing, and Social Justice in Marvel Comics. マーベル・コミックスにおける政治、 マーケティング、社会正義
・ISBN 978-1-350-14863-5 hard GB£ 90.00
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・ISBN 978-1-350-14864-2 paper GB£ 27.99
￥8,867.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-350-14867-3
| 著者・編者 | Flegel, Monica / Leggatt, Judith, |
|---|---|
| 出版社 | (Bloomsbury Academic, UK) |
| 出版年月 | 2021.01 |
| ページ数 | 208 pp. |
| 言語 | ENG |
| ニュース番号 | ＜660-1796 660-P5289＞ |
解説
The reactionary Comicsgate campaign against alleged "forced" diversity in superhero comics revealed the extent to which comics have become a key battleground in America's Culture Wars. In the first in-depth scholarly study of Marvel Comics' most recent engagement with progressive politics, Superhero Culture Wars explores how the drive towards greater diversity among its characters and creators has interacted with the company's commercial marketing and its traditional fan base.
Along the way the book covers such topics as:
? Major characters such as Miles Morales's Spider-man, Kamala Khan's Ms. Marvel, Jane Foster's Thor, Sam Wilson's Captain America and the Secret Empire series' turncoat Captain America
? Creators such as G. Willow Wilson, Jason Aaron, Nick Spencer and Michael Bendis
? Marketing, the Marvel Universe, and online fan culture
Superhero Culture Wars demonstrates how the marketing of Marvel comics as politically progressive has both indelibly shaped its in-world universe and characters, and led to conflicts between its corporate interests, its creators, and it audience.