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Building Strategic Capabilities in Emerging Markets.

Building Strategic Capabilities in Emerging Markets. 新興市場における戦略能力の構築

・ISBN 978-1-108-47437-5 hard GB£ 100.00

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・ISBN 978-1-108-46425-3 paper GB£ 34.00

¥10,771.- (税込) (※)価格はご注文時の参考価格となります。
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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-1-108-56524-0

著者・編者Cuervo-Cazurra, Alvaro / Newburry, William et al. (eds.),
出版社(Cambridge U. Pr., UK)
出版年月2020
ページ数300 pp.
言語ENG
ニュース番号<659-598 659-L1595>

解説

Firms in emerging markets are becoming leading global players despite operating in challenging home country environments, but little is known about how they build their capabilities. By analyzing multiple companies operating across over a dozen emerging markets in Asia, Latin America, Africa and Europe, the authors identify the specific challenges faced by emerging market firms to become internationally competitive. Furthermore, they provide actionable solutions to upgrading capabilities, sustaining competitive advantage, and achieving multinational status, all whilst operating in emerging economies. Featuring contributions from eminent business scholars from across the globe, this timely volume provides a valuable tool for academics and practitioners, managers and consultants, especially those involved with emerging market firms working to grow and succeed globally.