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The Business of Healthcare Innovation. 3rd ed. 医療イノベーションのビジネス 第3版
・ISBN 978-1-108-47944-8 hard GB£ 137.00
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・ISBN 978-1-108-74906-0 paper GB£ 45.00
￥14,256.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
お気に入り
★★★
電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-108-78554-9
| 著者・編者 | Burns, Lawton Robert (ed.), |
|---|---|
| 出版社 | (Cambridge U. Pr., UK) |
| 出版年月 | 2020 |
| ページ数 | 575 pp. |
| 言語 | ENG |
| ニュース番号 | ＜655-415 655-L541＞ |
解説
The tech sectors are the least understood portion of the healthcare system, but the ones that supply most of the innovation in healthcare services and generate most revenue. Fully updated for this third edition, The Business of Healthcare Innovation is a wide-ranging analysis of business models and trends in the tech sectors of the healthcare industry. It provides a thorough overview of and introduction to the innovative sectors that fuel improvements in healthcare: pharmaceuticals, biotechnology, life science startups, medical devices and information technology. For each sector, the book examines the trends in scientific innovation, the science behind that innovation, the business and revenue models pursued to commercialize that innovation, the regulatory constraints within which each sector must operate and the growing issues posed by activist payers and consumers. From a combination of academic and industry perspectives, the authors show why healthcare sectors are such an important source of growth in any nation's economy.