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Adapting Bestsellers : Fantasy, Franchise and the Afterlife of Storyworlds.
・ISBN 978-1-108-73108-9 2019 hard GB£ 14.00
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電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-108-58960-4
| 著者・編者 | Gelder, Ken, |
|---|---|
| シリーズ | Elements in Publishing and Book Culture |
| 出版社 | (Cambridge U. Pr., UK) |
| ページ数 | 75 pp. |
| 言語 | ENG |
| ニュース番号 | ＜655-L23 655-P53＞ |
解説
This Element looks at adaptations of bestselling works of popular fiction to cinema, television, stage, radio, video games and other media platforms. It focuses on 'transmedia storytelling', building its case studies around the genre of modern fantasy: because the elaborate storyworlds produced by writers like J. R. R. Tolkien, J. K. Rowling and George R. R. Martin have readily lent themselves to adaptations across various media platforms. This has also made it possible for media entertainment corporations to invest in them over the long term, enabling the development of franchises through which their storyworlds are presented and marketed in new ways to new audiences.