株式会社極東書店トップ商品一覧Tourism and Innovation. 2nd ed.

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Tourism and Innovation.

Tourism and Innovation. 2nd ed. C.M.ホール他編 ツーリズムとイノベーション 第2版

・ISBN 978-1-138-06076-0 hard GB£ 210.00

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・ISBN 978-1-138-06082-1 paper GB£ 47.99

¥15,203.- (税込) (※)価格はご注文時の参考価格となります。
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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-1-315-16283-6

著者・編者Hall, C. Michael / Williams, Allan M. (eds.),
シリーズContemporary Geographies of Leisure, Tourism and Mobility
出版社(Routledge, UK)
出版年月2020
ページ数480 pp.
言語ENG
ニュース番号<654-787 654-P2529>

解説

This ground-breaking volume on the relationships between tourism and innovation provides an overview of relevant innovation theories and related literatures on entrepreneurship, productivity, regional development and competitiveness, and their significance to contemporary tourism practices.

Innovation is a key concept in business and entrepreneurial studies and the broader social sciences. Yet, despite its policy and academic importance, historically little attention has been given to the role of innovation in tourism and the corresponding contribution of tourism-related human mobility to regional, firm, and product innovation. This book emphasises that innovation in tourism is much more than a series of technological innovations, as important as they are, and instead needs to be understood in an economic, social, and political context, with particular stress being placed on the extent to which innovations are shaped by the framework of governance and regulation, as well as by institutional factors and activities of individual actors and entrepreneurs.

It is structured so as to introduce the reader to the overall significance of innovation at various levels and the role that innovation plays in firm and place competition. Supported with case studies throughout, this book is essential reading for all tourism students.