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The Evolution of Business in the Cyber Age

The Evolution of Business in the Cyber Age : Digital Transformation, Threats, and Security.

・ISBN 978-1-77188-810-3 2019 hard GB£ 124.00

¥39,283.- (税込) (※)価格はご注文時の参考価格となります。
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・ISBN 978-1-77463-506-3 2021 paper GB£ 82.99

¥26,291.- (税込) (※)価格はご注文時の参考価格となります。
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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-0-429-27648-4

著者・編者Gupta Chowdhry, Divya / Verma, R. / Mathur, M. (eds.),
出版社(Apple Academic Pr., US)
ページ数364 pp.
言語ENG
ニュース番号<654-L1257 654-P2287>

解説

This book has a two-fold mission: to explain and facilitate digital transition in business organizations using information and communications technology and to address the associated growing threat of cyber crime and the challenge of creating and maintaining effective cyber protection.

The book begins with a section on Digital Business Transformation, which includes chapters on tools for integrated marketing communications, human resource workplace digitalization, the integration of the Internet of Things in the workplace, Big Data, and more. The technologies discussed aim to help businesses and entrepreneurs transform themselves to align with today's modern digital climate.

The Evolution of Business in the Cyber Age: Digital Transformation, Threats, and Security provides a wealth of information for those involved in the development and management of conducting business online as well as for those responsible for cyber protection and security. Faculty and students, researchers, and industry professionals will find much of value in this volume.