株式会社極東書店トップ ＞ 商品一覧 ＞ Aviation Communication : Strategy and Messages for Ensuring Success and Preventing Failures.
商品詳細
Aviation Communication : Strategy and Messages for Ensuring Success and Preventing Failures. 航空のコミュニケーション
・ISBN 978-1-138-62480-1 hard GB£ 171.99
￥54,486.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
・ISBN 978-1-138-62482-5 paper GB£ 37.99
￥12,035.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-0-429-46042-5
| 著者・編者 | Tavlin, Linda J., |
|---|---|
| 出版社 | (Routledge, UK) |
| 出版年月 | 2019 |
| ページ数 | 226 pp. |
| 言語 | ENG |
| ニュース番号 | ＜654-554 654-L3471＞ |
解説
Do you ever wonder why an airline's communication strategy can crash and burn in a crisis? A lack of understanding an acceptable aviation communication strategy can, in this fast world of social media, ruin a company's credibility in the aviation industry.
Aviation Communication: Strategy and Messages for Ensuring Success and Preventing Failures is the first go-to book to reveal to everyone in the aviation industry how to stop an organization's communication strategy from becoming the tragedy-after-the-tragedy that we've seen so often. In such instances, after the media go home, the economic, political, regulatory, and legal effects can linger for years. The strategies and messages in this book show how to prevent this along with the ultimate safety net used by those who have been successful. Readers will learn to prevent catastrophic communication mistakes with strategic templates for a wide array of scenarios, as well as 25 specific techniques that give the actual words to use to deliver the book's messages.
This book is a must-have for the international aviation business community as a tri-functional induction, training, and reference tool.