株式会社極東書店トップ ＞ 商品一覧 ＞ Event Studies : Theory, Research and Policy for Planned Events. 4th ed.
商品詳細
Event Studies : Theory, Research and Policy for Planned Events. 4th ed. イベント研究 第4版
・ISBN 978-0-367-08562-9 hard GB£ 160.00
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・ISBN 978-0-367-08563-6 paper GB£ 48.99
￥15,519.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
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| 著者・編者 | Getz, Donald / Page, S. J., |
|---|---|
| シリーズ | Events Management |
| 出版社 | (Routledge, UK) |
| 出版年月 | 2019 |
| ページ数 | 544 pp. |
| 言語 | ENG |
| ニュース番号 | ＜652-1022 652-P2239＞ |
解説
Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them.
This title draws from a large number of foundation disciplines and closely related professional fields to foster interdisciplinary theory focused on planned events. This revised edition has been updated to reflect and examine a number of substantial and important new ideas.
New to the fourth edition:
- new sections on the evolution of design theory, management, planning and marketing theory applied to events, sensory stimulation, leadership, and the nature of crises and security issues;
- new content on critical event studies and what this means for research and practice, the life-cycle model for event programming, and an action plan for how events can be a positive force in sustainable cities;
- new and additional case studies from a wide range of international events, and reviews of the evolving theory of contemporary research in events studies are included throughout.
This will be an invaluable resource for all undergraduate students of events studies throughout their degree programmes.