株式会社極東書店トップ ＞ 商品一覧 ＞ Intellectual Property: Valuation, Infringement, and Joint Venture Strategies. 5th ed.
商品詳細
Intellectual Property: Valuation, Infringement, and Joint Venture Strategies. 5th ed. 知的財産－評価、侵害、合弁事業戦略 第5版
・ISBN 978-1-119-35621-9 hard US$ 370.00
￥86,691.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-119-41923-5
| 著者・編者 | Parr, Russell L., |
|---|---|
| 出版社 | (Wiley, US) |
| 出版年月 | 2018 |
| ページ数 | 656 pp. |
| 言語 | ENG |
| ニュース番号 | ＜644-1585 644-P2915＞ |
解説
A new edition of the trusted book on intellectual property
Intellectual Property simplifies the process of attaching a dollar amount to intellectual property and intangible assets, be it for licensing, mergers and acquisitions, loan collateral, investment purposes, and determining infringement damages.
Written by Russell L. Parr, an expert in the valuation/intellectual property field, this book comprehensively addresses IP Valuation, the Exploitation Strategies of Licensing and Joint Ventures, and determination of Infringement Damages. The author explains commonly used strategies for determining the value of intellectual property, as well as methods used to set royalty rates based on investment rates of returns.
This book examines the business economics of strategies involving intellectual property licensing and joint ventures, provides analytical models that can be used to determine reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements.
Key concepts in this book are brought to life by presenting real-world examples of exploitation strategies being used by major corporations.
- Provides practical tools for and examines the business economics for determining the value intellectual property in licensing and joint venture decisions
- Presents analytical models for determining reasonable royalty rates for licensing and for determining fair equity splits in joint venture arrangements
- Provides a detailed discussion about determining intellectual property infringement damages focusing on lost profits and reasonable royalties.