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The Category Management Handbook.

The Category Management Handbook. カテゴリー・マネジメント・ハンドブック

・ISBN 978-0-8153-7553-1 hard GB£ 187.99

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・ISBN 978-0-8153-7551-7 paper GB£ 41.99

¥13,302.- (税込) (※)価格はご注文時の参考価格となります。
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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-1-351-23958-5

著者・編者Cordell, Andrea / Thompson, Ian,
出版社(Routledge, UK)
出版年月2018
ページ数190 pp.
言語ENG
ニュース番号<644-867 644-P1691>

解説

Category management is one of the biggest contributors of commercial value in the area of procurement and supply chain. With a proven track record of successful delivery since the early 1990s, it helps organisations gather and analyse key data about their procurement spend before subsequently creating and delivering value-adding strategies that change the value proposition from supply chains. The aim of category management is to find long-term breakthrough strategies that help lift an organisation's commercial performance to a new level. Because of its strategic long-term orientation and complex execution, category management has long been the preserve of commercial consulting companies - in effect a 'black box' toolkit shrouded in expensive methodologies.

This practical handbook lifts the lid on category management by providing readers with a step-by-step process and established toolkit that allows them a 'do-it-yourself' approach. Each activity is presented as a simple tool or technique for practitioners to apply to their own organisations. To support each activity, easy-to- use templates and checklists have been provided, together with simple but practical hints and tips for implementation.

This handbook is a 'must read' for all procurement and supplychain managers looking to find significant improvements in their organisations. Its practical approach cuts through long-winded consultant-speak and provides an easy-to-use practical toolkit for everyday application.