株式会社極東書店トップ ＞ 商品一覧 ＞ Communication in International Development : Doing Good or Looking Good?
商品詳細
Communication in International Development : Doing Good or Looking Good? 国際開発におけるコミュニケーション
・ISBN 978-1-138-56991-1 hard GB£ 171.99
￥54,486.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
・ISBN 978-1-138-56992-8 paper GB£ 43.99
￥13,935.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-0-203-70397-7
| 著者・編者 | Enghel, Florencia / Noske-Turner, J. (eds.), |
|---|---|
| シリーズ | Rethinking Development |
| 出版社 | (Routledge, UK) |
| 出版年月 | 2018 |
| ページ数 | 182 pp. |
| 言語 | ENG |
| ニュース番号 | ＜644-2519 644-506＞ |
解説
International development stakeholders harness communication with two broad purposes: to do good, via communication for development and media assistance, and to communicate do-gooding, via public relations and information. This book unpacks various ways in which different efforts to do good are combined with attempts to look good, be it in the eyes of donor constituencies at large, or among more specific audiences, such as journalists or intra-agency decision-makers.
Development communication studies have tended to focus primarily on interventions aimed at doing good among recipients, at the expense of examining the extent to which promotion and reputation management are elements of those practices. This book establishes the importance of interrogating the tensions generated by overlapping uses of communication to do good and to look good within international development cooperation.
The book is a critical text for students and scholars in the areas of development communication and international development and will also appeal to practitioners working in international aid who are directly affected by the challenges of communicating for and about development.