株式会社極東書店トップ ＞ 商品一覧 ＞ Internet+ and Electronic Business in China: Innovation and Applications.
商品詳細
Internet+ and Electronic Business in China: Innovation and Applications. 中国におけるインターネットプラスとeビジネス
・ISBN 978-1-78743-116-4 hard US$ 165.99
￥38,890.- (税込) ※（※）価格はご注文時の参考価格となります。
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お気に入り
★★★
| 著者・編者 | Ye, Qiongwei / Ma, Baojun, |
|---|---|
| 出版社 | (Emerald, UK) |
| 出版年月 | 2018 |
| ページ数 | 350 pp. |
| 言語 | ENG |
| ニュース番号 | ＜643-489 643-L414＞ |
解説
Internet + and Electronic Business in China is a comprehensive resource that provides insight and analysis into E-commerce in China and how it has revolutionized and continues to revolutionize business and society. Split into four distinct sections, the book first lays out the theoretical foundations and fundamental concepts of E-Business before moving on to look at internet+ innovation models and their applications in different industries such as agriculture, finance and commerce. The book then provides a comprehensive analysis of E-business platforms and their applications in China before finishing with four comprehensive case studies of major E-business projects, providing readers with successful examples of implementing E-Business entrepreneurship projects.