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Silicon Valley Start-ups and Corporate Innovation : Approaches to Resolve the Innovator's Dilemma.
・ISBN 978-3-658-19885-5 paper EUR 74.99
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| 著者・編者 | Gold, Bernhard, |
|---|---|
| シリーズ | Markt- und Unternehmensentwicklung Markets and Organisations |
| 出版社 | (Springer Gabler, GW) |
| 出版年月 | 2017 |
| ページ数 | 148 pp. |
| 言語 | ENG |
| ニュース番号 | ＜643-L411 643-L566＞ |
解説
Bernhard Gold answers the question of how larger firms can learn from the successes of Silicon Valley start-ups by means of corporate venturing and by developing the 'Spin-Along Approach' - a method that combines the innovativeness of start-up companies with the capabilities of large corporations to obtain the best of both worlds. Moreover, the author provides an in-depth analysis of the Silicon Valley ecosystem and presents new corporate innovation methods for the digital age, with the aim of providing a final resolution to the 'Innovator's Dilemma'.