株式会社極東書店トップ商品一覧Towards Intellectual Property Rights Management : Back-office and Front-office Perspectives.

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Towards Intellectual Property Rights Management

Towards Intellectual Property Rights Management : Back-office and Front-office Perspectives. 知的財産権管理に向けて -事務部門と営業部門の視点-

・ISBN 978-3-319-69010-0 hard

お気に入り
著者・編者Modic, Dolores,
出版社(Palgrave Macmillan, UK)
出版年月2018
ページ数173 pp.
言語ENG
ニュース番号<643-1323 643-P2533>

解説

This book provides insights into the intellectual property rights (IPR) managerial practices of key IPR executives from a range of multinational companies, including major research and development firms. It identifies gaps in IPR management and considers the Tabular Application Development (TAD) methodology IPR process optimisation model. The authors adopt an interdisciplinary approach, providing a conceptual framework derived from practice and enriched with theoretical insights, and offering organisational recommendations. In taking into account both Back and Front office processes, Towards Intellectual Property Rights Management will help businesses navigate the maze of IPR and maximise the value they get from innovation.