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Poland's New Ways of Public Diplomacy. ポーランドの パブリック・ディプロマシーの新しい道
・ISBN 978-3-631-67227-3 hard SFR 63.40
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| 著者・編者 | Ociepka, Beata, |
|---|---|
| シリーズ | Studies in Communication and Politics |
| 出版社 | (P. Lang, SZ) |
| 出版年月 | 2017 |
| ページ数 | 242 pp. |
| 言語 | ENG |
| ニュース番号 | ＜642-2024 642-L1747＞ |
解説
This book analyzes when and how Poland implemented public diplomacy. The author explains it as a form of external political communication of governments conducted in cooperation with non-state actors to position the country internationally. The Polish case illustrates how a mid-size country in Europe attempts to impact the public opinion formation abroad while implementing soft power tools. Since 2004, when Poland joined the EU, the country has used public diplomacy to inform the world about its achievements. Poland's public diplomacy has been strongly oriented on Europe and shaped by geopolitics. It integrated transmission and network models of communication. The Polish model reflects the relevance of public diplomacy domestic dimension and the focus on foreign politics on memory.
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Professor Andrzej Mania, Chair of American Studies and the History of Diplomacy and International Politics, Jagiellonian University
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Professor Eytan Gilboa, Director, Center for International Communication, Bar-Ilan University