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The Handbook of Financial Communication and Investor Relations.
・ISBN 978-1-119-24078-5 2017 cloth US$ 218.95
￥51,299.- (税込) ※（※）価格はご注文時の参考価格となります。
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・ISBN 978-1-119-24079-2 2021 paper US$ 49.95
￥11,702.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
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電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-119-24082-2
| 著者・編者 | Laskin, Alexander V., |
|---|---|
| シリーズ | Handbooks in Communication and Media |
| 出版社 | (Wiley-Blackwell, UK) |
| ページ数 | 512 pp. |
| 言語 | ENG |
| ニュース番号 | ＜642-L2306 642-L549＞ |
解説
The first book to offer a global look at the state-of-the-art thinking and practice in investor relations and financial communication
Featuring contributions from leading scholars and practitioners in financial communication and related fields-including public relations, corporate communications, finance, and accounting- this volume in the critically acclaimed "Handbooks in Communication and Media" seriesprovides readers with a comprehensive, up-to-date picture of investor relations and financial communications as they are practiced in North America and around the world.
The Handbook of Financial Communication and Investor Relations provides an overview of the past, present, and future of investor relations and financial communications as a profession. It identifies the central issues of contemporary investor relations and financial communications practice, including financial information versus non-financial information, intangibles, risk, value, and growth. Authors address key topics of concern to contemporary practitioners, such as socially responsible investing, corporate governance, shareholder activism, ethics, and professionalism. In addition, the book arms readers with metrics and proven techniques for reliably measuring and evaluating the effectiveness of investor relations and financial communications.
Bringing together the most up-to-date research on investor relations and financial communication and the insights and expertise of an all-star team of practitioners, The Handbook of Financial Communication and Investor Relations:
- Explores how the profession is practiced in various regions of the globe, including North America, South America, Europe, the Middle East, India, Australia, and other areas
- Provides a unique look at financial communication as it is practiced beyond the corporate world, including in families, the medical profession, government, and the not-for-profit sector
- Addresses "big-picture" strategies as well as specific tactics for financial communication during crises, the use of social media, dealing with shareholder activism, integrated reporting and CSR, and more
This book makes an ideal reference resource for undergrads and graduate students, scholars, and practitioners studying or researching investor relations and financial communication across schools of communication, journalism, business, and management. It also offers professionals an up-to-date, uniquely holistic look at best practices in financial communication investor relations worldwide.