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The Making of Consumer Culture in Modern Britain.

The Making of Consumer Culture in Modern Britain.

・ISBN 978-1-4411-3721-0 2017 hard GB£ 140.00

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・ISBN 978-1-4411-9166-3 2018 paper GB£ 34.99

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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-1-4742-0552-8

著者・編者Gurney, Peter,
出版社(Bloomsbury Academic, UK)
ページ数256 pp.
言語ENG
ニュース番号<636-L3042 636-P6146>

解説

CHOICE OUTSTANDING ACADEMIC TITLE AWARD WINNER 2018

It is commonly accepted that the consumer is now centre stage in modern Britain, rather than the worker or producer. Consumer choice is widely regarded as the major source of self-definition and identity rather than productive activity. Politicians vie with each other to fashion their appeal to 'citizen-consumers'.

When and how did these profound changes occur? Which historical alternatives were pushed to the margins in the process? In what ways did the everyday consumer practices and forms of consumer organising adopted by both middle and working-class men and women shape the outcomes? This study of the making of consumer culture in Britain since 1800 explores these questions, introduces students to major debates and cuts a distinctive path through this vibrant field. It suggests that the consumer culture that emerged during this period was shaped as much by political relationships as it was by economic and social factors.