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International Management and Intercultural Communication: A Collection of Case Studies. Volume 1. 国際経営と異文化間コミュニケーション－事例研究の収集 第1巻
・ISBN 978-1-137-47989-1 hard EUR 139.99
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| 著者・編者 | Christopher, Elizabeth (ed.), |
|---|---|
| 出版社 | (Palgrave Macmillan, UK) |
| 出版年月 | 2015 |
| ページ数 | 190 pp. |
| 言語 | ENG |
| ニュース番号 | ＜625-837 625-L1195＞ |
解説
International Management and Intercultural Communication consists of cases of direct observation and personal involvement in a wide variety of communication challenges in international management settings; and discusses them in terms of management theories. The cases explore interactions across national cultures and regional boundaries, demonstrating both traditional and unusual approaches to problems that sooner or later are likely to challenge all managers who operate internationally. The book is presented in two volumes. Volume 1 contains case studies concerning different aspects of international management and intercultural communication in business, marketing and politics. Volume 2 deals with cases of international management in social and educational settings.