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商品詳細
Creating Business Agility : How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage.
・ISBN 978-1-118-72456-9 hard
電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-1-118-91824-1
| 著者・編者 | Heisterberg, Rodney / Verma, A., |
|---|---|
| 出版社 | (Wiley, US) |
| 出版年月 | 2014 |
| ページ数 | 352 pp. |
| 言語 | ENG |
| ニュース番号 | <618-799> |
解説
Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage provides a game plan for integrating technology to build a smarter, more customer-centric business. Using a series of case studies as examples throughout, the book describes the agility that comes from collaborative commerce, and provides key decision makers the implementation roadmap they need to build a successful business ecosystem. The focus is on Business Agility Readiness in terms of the five major changes affecting the information technology landscape, and how data-driven delivery platforms and decision-making processes are being reinvented using digital relationships with a social business model as the consumer world of technology drives innovation and collaboration.
Cloud computing, social media, next-gen mobility, streaming video, and big data with predictive analytics are major forces now for a competitive advantage, and Creating Business Agility provides leaders with a roadmap for readiness. Business leaders tasked with innovation and strategy will find that Creating Business Agility provides important insight from an informed perspective.