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Serving Online Customers : Lessons for Libraries from the Business World.
・ISBN 978-0-8108-9317-7 cloth GB£ 110.00
￥34,848.- (税込) ※（※）価格はご注文時の参考価格となります。
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・ISBN 978-0-8108-8732-9 paper GB£ 64.99
￥20,588.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-0-8108-8733-6
| 著者・編者 | Barclay, Donald A., |
|---|---|
| 出版社 | (Rowman & Littlefield, US) |
| 出版年月 | 2014 |
| ページ数 | 232 pp. |
| 言語 | ENG |
| ニュース番号 | ＜615-L8＞ |
解説
Before the Web existed, anyone who wanted free information had to use the library. Now, a wealth of information on every possible service is accessible online. To compete in the digital age, libraries must provide outstanding customer service to their virtual users.
In Serving Online Customers: Lessons for Libraries from the Business World, Donald A. Barclay carefully examines business literature to identify the best customer service practices of online companies and shows readers how to adapt these practices to the library environment. Chapter coverage includes these critical areas:
Improving the Self-Service Experience Bringing Reference Service to the Online CustomerAdding Libraries to the Distance Education MixDesigning Library Websites for Both Trust and PleasureImplementing Recommendation Agents and Avatars into Online ServicesLinking Continuous Assessment to Online Service Improvement
This book will help any library greatly enhance their online users' experience and help bring new users to the library.