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商品詳細

Name: Financial Communications : Information Processing, Media Integration, and Ethical Considerations.
Author: Wang, Shih-Lun Alex
ISBN: 978-1-137-35480-8

Financial Communications : Information Processing, Media Integration, and Ethical Considerations. 財務コミュニケーション

・ISBN 978-1-137-35480-8 hard

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著者・編者	Wang, Shih-Lun Alex,
出版社	(Palgrave Macmillan, US)
出版年月	2013
ページ数	240 pp.
言語	ENG
ニュース番号	＜613-1027 613-L1455＞

解説

Financial Communications showcases why it is crucial for financial institutions to enhance key communication processes, rebuild trust with its customer base, improve relationships, and derive better brand awareness amongst key stakeholders within the industry.