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Party Brands in Crisis : Partisanship, Brand Dilution, and the Breakdown of Political Parties in Latin America. ラテンアメリカにおけるパルチザンシップ、 ブランド希薄化、政党の分解
・ISBN 978-1-107-07360-9 2016 hard GB£ 99.00
￥31,363.- (税込) ※（※）価格はご注文時の参考価格となります。
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お気に入り
★★★
・ISBN 978-1-107-42320-6 2017 paper GB£ 34.00
￥10,771.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
お気に入り
★★★
電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-139-68356-2
| 著者・編者 | Lupu, Noam, |
|---|---|
| 出版社 | (Cambridge U. Pr., UK) |
| ページ数 | 247 pp. |
| 言語 | ENG |
| ニュース番号 | ＜632-P3532 631-2213＞ |
解説
Why have so many established political parties across Latin America collapsed in recent years? Party Brands in Crisis offers an explanation that highlights the effect of elite actions on voter behavior. During the 1980s and 1990s, political elites across the region implemented policies inconsistent with the traditional positions of their party, provoked internal party conflicts, and formed strange-bedfellow alliances with traditional rivals. These actions diluted party brands and eroded voter attachment. Without the assured support of a partisan base, parties became more susceptible to short-term retrospective voting, and voters without party attachments deserted incumbent parties when they performed poorly. Party Brands in Crisis offers the first general explanation of party breakdown in Latin America, reinforcing the interaction between elite behavior and mass attitudes.