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Wheelen and Hunger's class-tested approach to teaching Strategy is brought into sharper focus with a new emphasis on globalization, innovation, and sustainability. KEY TOPICS: Basic Concepts of Strategic Management; Corporate Governance Social Responsibility and Ethics in Strategic Management Environmental Scanning and Industry Analysis; Internal Scanning: Organizational Analysis; Strategy Formulation: Situation Analysis and Business Strategy; Strategy Formulation: Corporate Strategy; Strategy Formulation: Functional Strategy and Strategic Choice; Strategy Implementation: Organizing for Action; Strategy Implementation: Staffing and Directing; Evaluation and Control; Suggestions for Case Analysis; Cases in Strategic Management. This text equips students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward.