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商品詳細
New Perspectives on Corporate Social Responsibility : Locating the Missing Link. 企業の社会的責任への新視点
・ISBN 978-3-658-06793-9 hard
| 著者・編者 | O'Riordan, Linda / Zmuda, P. / Heinemann, S. (eds.), |
|---|---|
| シリーズ | FOM-Edition / FOM Hochschule für Oekonomie & Management |
| 出版社 | (Springer Gabler, GW) |
| 出版年月 | 2015 |
| ページ数 | 640 S. |
| 言語 | ENG |
| ニュース番号 | ＜619-585＞ |
解説
Providing a timely contribution to the ongoing questions surrounding topics which are by definition subject to varying stakeholder interpretations, this book addresses "the missing link" between theoretical CSR concepts and everyday management practice. It acts as a guide to awaken managers to the advantages of adopting a CSR "mindset" when developing sustainable business strategies. The book consists of three parts: 1) A theoretical realm which establishes the key concepts and rationale for the adoption of a sustainable CSR approach, 2) A practical realm which addresses putting CSR and sustainability into business practice, 3) An educational realm which proposes how to incorporate the concepts into teaching and training.