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International Management : Strategic Opportunities and Cultural Challenges. 5th ed. 国際経営－戦略的機会と文化的課題 第5版
・ISBN 978-0-415-82527-6 hard GB£ 185.00
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・ISBN 978-0-415-82528-3 paper GB£ 94.99
￥30,092.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
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電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-0-203-40649-6
| 著者・編者 | Sweeney, Paul D. / McFarlin, D. B., |
|---|---|
| 出版社 | (Routledge, UK) |
| 出版年月 | 2015 |
| ページ数 | 624 pp. |
| 言語 | ENG |
| ニュース番号 | ＜616-795＞ |
解説
As the economies of many countries become more interrelated, international managers are facing huge challenges and unique opportunities associated with their roles. Now in its fifth edition, Sweeney and McFarlin's International Management embodies a balanced and integrated approach to the subject, emphasizing the strategic opportunities available to firms on a global playing field, as well as exploring the challenges of managing an international workforce.
Integrating theory and practice across all chapter topics, this book helps students to learn, grasp, and apply the underlying principles of successful international management:
- Understanding the broad context of international business, including the critical trends impacting international management, the legal and political forces driving international business, and the ethical and cultural dilemmas that can arise
- Mastering the essential elements of effective interaction in the international arena, from cross-cultural understanding and communication to cross-border negotiation
- Recognizing and taking advantage of strategic opportunities, such as entering and operating in foreign markets
- Building and leading effective international teams, including personal and behavioral motivation, as well as taking an international perspective on the hiring, training, and development of employees
These principles are emphasized in the text with current examples and practical applications, establishing a foundation for students to apply their understanding in the current global business environment. With a companion website featuring an instructor's manual, powerpoint slides, and a testbank, International Management, 5e is a superb resource for instructors and students of international management.