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The Seven Sins of Innovation

The Seven Sins of Innovation : A Strategic Model for Entrepreneurship. イノベーションの七つの罪-企業家精神の戦略的モデル

・ISBN 978-1-137-43251-3 hard

お気に入り
著者・編者Richards, Dave,
出版社(Palgrave Macmillan, UK)
出版年月2014
ページ数288 pp.
言語ENG
ニュース番号<616-748>

解説

Offers a psychology based model that features seven key determinants of success or failure for innovation and entrepreneurial endeavours. Provides specific recommendations, examples and case studies that demonstrate how individual and group psychology must be engaged effectively to create entrepreneurial cultures capable of powerful innovation.