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Business Planning for New Ventures : A Guide for Start-ups and New Innovations. 新しいベンチャーのためのビジネス計画
・ISBN 978-0-415-74696-0 hard GB£ 210.00
￥66,528.- (税込) ※（※）価格はご注文時の参考価格となります。
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・ISBN 978-0-415-74697-7 paper GB£ 82.99
￥26,291.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-315-79730-4
| 著者・編者 | Butler, David F., |
|---|---|
| 出版社 | (Routledge, UK) |
| 出版年月 | 2014 |
| ページ数 | 288 pp. |
| 言語 | ENG |
| ニュース番号 | ＜614-783＞ |
解説
Starting a new business takes a lot of energy and organization. The failure rate is alarmingly high and the task can look herculean at the outset. This new textbook provides a simple guide to help plan a successful new business, taking entrepreneurs and students through the steps required to avoid pitfalls and get a business going.
Unlike most entrepreneurship textbooks, the author avoids dwelling on theories in favour of providing effective and practical guidance on how to start and manage a profitable business, with a focus on new ventures operating in high-growth, innovative sectors.
Written by an expert with experience in academia and business consulting, this concise textbook will be valuable reading for students of entrepreneurship, new ventures and small business. The practical focus of the book means that it will be useful both for students in the classroom and for entrepreneurs wanting to start a new business.