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商品詳細
Observing and Analyzing Communication Behavior. コミュニケーション行動の観察と分析
・ISBN 978-1-4331-2416-7 hard SFR 145.70
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お気に入り
★★★
| 著者・編者 | Courtright, John A., |
|---|---|
| 出版社 | (P. Lang, SZ) |
| 出版年月 | 2014 |
| ページ数 | 485 pp. |
| 言語 | ENG |
| ニュース番号 | ＜616-2290 614-2136＞ |
解説
This is a book about communication behavior: how we conceptualize it, observe it, measure it, and analyze it.
The 1970s and 1980s were times when communication behavior was a primary interest of many communication scholars. The aim of this book is to reignite some interest in and passion about how human communication behavior should be studied. It presents the best advice, techniques, cautions, and controversies from the 1970s and 1980s and then updates them. Several chapters also introduce statistical methods and procedures to allow readers to analyze behavioral data.
This book is a useful resource for communication scholars and graduate students to guide their study of communication behavior.
The 1970s and 1980s were times when communication behavior was a primary interest of many communication scholars. The aim of this book is to reignite some interest in and passion about how human communication behavior should be studied. It presents the best advice, techniques, cautions, and controversies from the 1970s and 1980s and then updates them. Several chapters also introduce statistical methods and procedures to allow readers to analyze behavioral data.
This book is a useful resource for communication scholars and graduate students to guide their study of communication behavior.