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株式会社極東書店トップ ＞ 商品一覧 ＞ Principles of Retailing. 2nd ed.

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Principles of Retailing.

Principles of Retailing. 2nd ed. 小売の原理　第2版

・ISBN 978-0-230-21698-3 paper

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著者・編者Varley, Rosemary / Rafiq, M.,
出版社(Palgrave Macmillan, UK)
出版年月2014
ページ数356 pp.
言語ENG
ニュース番号＜615-555 613-1005＞

解説

Principles of Retailing is a comprehensive, academic text on Retail Management, which takes a UK and European perspective. It is ideal for both undergraduates and postgraduates studying retailing as part of a Retailing, Marketing or Business degree.