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Reading Tourism Texts : A Multimodal Analysis. ツーリズムのテキストを読む－多様な分析
・ISBN 978-1-84541-427-6 hard GB£ 119.95
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・ISBN 978-1-84541-426-9 paper GB£ 33.95
￥10,754.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
| 著者・編者 | Francesconi, Sabrina, |
|---|---|
| シリーズ | Tourism and Cultural Change |
| 出版社 | (Channel View Pub., UK) |
| 出版年月 | 2014 |
| ページ数 | 128 pp. |
| 言語 | ENG |
| ニュース番号 | ＜611-720＞ |
解説
This volume explores the relationship between tourism and travel texts and contemporary society, and how each is shaped by the other. A multimodal analysis is used to consider a variety of texts including novels, brochures, blogs, websites, radio commercials, videos, postcards and authentic tourist pictures and their meaning-making dynamics within the tourism discourse. The book looks at the ways in which these different texts have influenced how tourists and travellers have been viewed over time and how we envision ourselves as tourists or travellers. It puts forward multimodal analysis as the best framework for exploring the semiotic potential of these texts. Including examples from the UK, Malta, Canada, New Zealand, India, Jamaica and South Africa, this volume will be useful for researchers and students in tourism studies, communication and media studies and applied linguistics.