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商品詳細
Business Transformation Management Methodology and Business Transformation Essentials. 2 vols.
・ISBN 978-1-4724-3031-1 hard set GB£ 140.00
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| 著者・編者 | Uhl, Axel / Gollenia, L. A. (eds.), |
|---|---|
| 出版社 | (Gower, UK) |
| 出版年月 | 2013 |
| ページ数 | 624 pp. |
| 言語 | ENG |
| ニュース番号 | ＜609-631＞ |
解説
This set brings together two essential books in understanding how to deliver and manage business transformation - A Handbook of Business Transformation Management Methodology and Business Transformation Essentials.
The Handbook of Business Transformation Management Methodology providesa '360-degree' view on what business transformation means and how to manage it successfully. Suitable for business executives dealing with organizational change, illustrative case studies ensure this is also a valuable resource for academics interested in change and transformation management.
Using a variety of case studies including: Allianz SE, Shell, SAP, Vodafone, and Mercedes-Benz, Business Transformation Essentials provides unprecedented insights into characteristics of current transformation programs and the potential that can be leveraged by applying a holistic transformation management approach.