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Talking Green : Exploring Contemporary Issues in Environmental Communications.
・ISBN 978-1-4331-1791-6 hard SFR 171.60
￥49,454.- (税込) ※（※）価格はご注文時の参考価格となります。
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お気に入り
★★★
・ISBN 978-1-4331-1790-9 paper SFR 46.95
￥13,530.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
お気に入り
★★★
| 著者・編者 | Ahern, Lee / Bortree, D. S. (eds.), |
|---|---|
| 出版社 | (P. Lang, SZ) |
| 出版年月 | 2012 |
| ページ数 | xvi, 233 pp. |
| 言語 | ENG |
| ニュース番号 | ＜600-L698 600-L745＞ |
解説
In Talking Green, leading communications researchers analyze and explore some of the dominant obstacles confronting environmental advocates. There is no one <> to the question of environmental communications strategies and tactics, just as there is no one <>. The wide range of interrelated issue areas that comprise environmentalism requires a wide range of approaches to audience research and campaign development and implementation. The goal of this book is to identify and explore some of the common questions and challenges that confront environmental communicators. This holistic approach - from the practical to the theoretical and back to the practical - is designed to narrow the gap between research and application and provide insights to interested parties in both areas.