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Researching Discourse in Business Genres : Cases and Corpora. ビジネスのジャンルにおけるディスコースの研究
・ISBN 978-3-0343-1092-5 paper SFR 74.15
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| 著者・編者 | Gillaerts, Paul / Grood, E. de / Dieltjens, S. et al. (eds.), |
|---|---|
| シリーズ | Linguistic Insights. Studies in Language and Communication |
| 出版社 | (P. Lang, SZ) |
| 出版年月 | 2012 |
| ページ数 | 215 pp. |
| 言語 | ENG |
| ニュース番号 | ＜599-1865＞ |
解説
The contributions of this volume approach the genres of employee, CEO and organizational communication from different angles. They analyze how the author's position in the company influences the construction of these genres, what content and linguistic style characterize them, and how the discourse of these genres is related to other resources. They look at linguistic and rhetorical strategies in a range of communicative settings: email correspondence among (male versus female) co-workers, collaborative writing of formats in the workplace, leadership messaging by the CEO, financial disclosures for (non-)financial audiences and expressions of the corporate philosophy. Two methodologies in particular are prominent in the genre-based chapters: corpus analyses and case studies.