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From Adam Smith to Michael Porter

From Adam Smith to Michael Porter : Evolution of Competitiveness Theory. Extended ed. A.スミスからM.ポーターまで-競争力理論の発展 拡大版

・ISBN 978-981-4401-65-4 hard US$ 125.00

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・ISBN 978-981-4407-54-0 paper US$ 48.00

¥11,246.- (税込) (※)価格はご注文時の参考価格となります。
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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-981-4401-66-1

著者・編者Cho, Dong-Sung / Moon, Hwy-Chang,
シリーズAsia-Pacific Business Series
出版社(World Scientific, SI)
出版年月2013
ページ数324 pp.
言語ENG
ニュース番号<599-172 599-539>

解説

With Foreword by Michael PorterFollowing the success of the First Edition published in 2000, this extended edition of From Adam Smith to Michael Porter: Evolution of Competitiveness Theory provides a thorough explanation of the evolution of international competitiveness theories and their economic and strategic implications. The theories range from classical theories such as Adam Smith's theory of absolute advantage, to new theories such as Michael Porter's diamond model. Professor Cho and Professor Moon have updated their research with their latest theoretical advancements, such as the double-diamond-based nine factor model, and MASI (Measure, Analyze, Stimulate, and Implement) model.This newly revised volume is suitable for International Economics, Business Strategy, and International Business courses on both the graduate and upper-division undergraduate levels. Policy makers and corporate managers will also find useful implications from this book's systematic integration and application of important competitiveness models.