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European Business.

European Business. 3rd ed. 欧州の企業 第3版

・ISBN 978-0-415-61716-1 hard GB£ 210.00

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・ISBN 978-0-415-61717-8 paper GB£ 79.99

¥25,340.- (税込) (※)価格はご注文時の参考価格となります。
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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 9781315885841
著者・編者Johnson, Debra / Turner, C.,
出版社(Routledge, UK)
出版年月2016
ページ数456 pp.
言語ENG
ニュース番号<597-661>

解説

The third edition of European Business is published at a time of turbulence in Europe. This uncertainty puts Europe's unique business environment at risk.

Key features of the new edition include:

  • assessments of how individual member states affect the integration process and bring diversity to European business;
  • new material on the links between Europe and the World's other main regions, including emerging economies;
  • new case studies on topics such as the rise of the BRICs, the energy crisis, enlargement and the Euro.

The book retains popular pedagogical features to help students make sense of a confusing and complex environment.

A unique and accessible text, the book is ideal reading for students of European and International Business and important additional reading for those interested in European politics and economics.