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A Rising Tide : Financing Strategies for Women-Owned Firms.
・ISBN 978-0-8047-7305-8 cloth US$ 150.00
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・ISBN 978-0-8047-7306-5 paper US$ 38.00
￥8,903.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
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| 著者・編者 | Coleman, Susan / Robb, A. M., |
|---|---|
| シリーズ | Stanford Economics and Finance |
| 出版社 | (Stanford U. Pr., US) |
| 出版年月 | 2012 |
| ページ数 | 264 pp. |
| 言語 | ENG |
| ニュース番号 | ＜594-L316 594-L347＞ |
解説
Women-owned firms represent an increasingly important segment of the small business sector. According to the most recent data from the U.S. Census Bureau, there were 7.8 million women-owned firms in the United States in 2007, generating $1.2 trillion in revenues and providing employment for 7.6 million people. A Rising Tide presents the financial strategies that have helped today's bold and creative women entrepreneurs to succeed.
The authors take a "lifecycle approach" in discussing the issues and strategies for different types of women-owned firms, from nascent and home-based firms to growth-oriented and technology-based enterprises. Each chapter includes real-world cases studies featuring women entrepreneurs as a way to bring the book's lessons to life.
Uniquely, this book ties together the latest research on financing women-owned businesses and its implications for actual or potential entrepreneurs. Drawing on the Kauffman Firm Survey, a longitudinal survey of over 4,000 new firms, the authors are able to provide particularly useful conclusions, making this a must read for the thousands of women who are starting or may start businesses in the next few years.
Please visit www.kauffman.org/sketchbook.aspx?VideoId=1699151957001&type=M to view the book trailer.