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株式会社極東書店トップ ＞ 商品一覧 ＞ International Business : The New Realities. 2nd ed.

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International Business

International Business : The New Realities. 2nd ed. 国際経営－新しい現実　第2版

・ISBN 978-0-13-609098-4 cloth

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・ISBN 978-0-13-245327-1 paper Int'l ed.

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著者・編者Cavusgil, S. Tamer / Knight, G. / Riesenberger, J. R.,
出版社(Prentice Hall, US)
出版年月2012
ページ数615 pp.
言語ENG
ニュース番号＜589-631＞

解説

An innovative and engaging learning system for International Business.

Based on the authors' collective teaching and working experience-as well as discussions with hundreds of practitioners, students, and faculty-International Business: The New Realities is a complete learning system that seamlessly integrates cases, exercises, and videos.

To reflect the major changes that have occurred in the global marketplace-due to the financial crisis, and change in dynamic among international business participants-this edition now includes extensive new and updated material.

Note: This is the standalone book, if you want the book/DVD package order the ISBN below

0132655446 / 9780132655446 International Business: The New Realities & International Business 2011 Video Library DVD Package

Package consists of:

0136090737 / 9780136090731 International Business 2011 Video Library

0136090982 / 9780136090984 International Business: The New Realities