株式会社極東書店トップ商品一覧Business Transformation Strategies : The Strategic Leader as Innovation Manager.

商品詳細

Business Transformation Strategies

Business Transformation Strategies : The Strategic Leader as Innovation Manager.

・ISBN 978-81-321-0501-5 paper

絶版

お気に入り

電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-1-4462-7026-4

著者・編者Mascarenhas, Oswald A. J.,
シリーズResponse Books
出版社(Sage, II)
出版年月2011
ページ数657 pp.
言語ENG
ニュース番号<583-L316>

解説

A resource for industry professionals and consultants, this book on corporate strategy lays down the theories and models for revitalizing companies in the face of global recession.

It discusses cutting-edge concepts, constructs, paradigms, theories, models, and cases of corporate strategic leadership for bringing about transformation and innovation in companies. It demonstrates that great companies are those that make the leap from 'good' results to 'great' results and sustain these for at least 15 years; it explores, reviews and analyzes great transformation strategies in this context.

Each chapter in the book is appended with transformation exercises that further explicate the concepts.