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Green Growth, Green Profit

Green Growth, Green Profit : How Green Transformation Boosts Business. グリーンな成長、グリーンな利潤 -グリーンな転換と企業の成長-

・ISBN 978-0-230-28543-9 hard

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著者・編者Roland Berger Strategy Consultants GmbH,
シリーズInternational Management Knowledge
出版社(Palgrave Macmillan, UK)
出版年月2011
ページ数269 pp.
言語ENG
ニュース番号<578-694>

解説

Green business is here. It is a multi billion business with enormous growth potential, driven by megatrends such as demographic change, climate change and urbanization. It is driving the transformation of existing businesses and changing the way customers and suppliers act, forcing them to rethink their business strategy.