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America through the Eyes of China and India : Television, Identity, and Intercultural Communication in a Changing World. 中印の目で見た米国－変化する世界における テレビ、アイデンティティ、異文化コミュニケーション－
・ISBN 978-0-8264-2270-5 hard GB£ 100.00
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お気に入り
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・ISBN 978-0-8264-3092-2 paper GB£ 29.99
￥9,500.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
お気に入り
★★★
電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-62892-780-1
| 著者・編者 | Sherman, Edward D., |
|---|---|
| 出版社 | (Continuum, UK) |
| 出版年月 | 2010 |
| ページ数 | 184 pp. |
| 言語 | ENG |
| ニュース番号 | ＜577-2110＞ |
解説
America has long exported its network and cable programming abroad, but with a changing world comes a changing dynamic. As global centers of power shift, and wealth becomes redistributed, and perhaps even re-centered, vast audiences which have never before had contact with American television will begin to gain access to the full wealth and abundance of American programming. The opening of new markets and new audiences, particularly within the growing superpowers of China and India, presents us with a novel situation. It is one thing for a show like "The OC" to be played in a nation like England, where the cultural and religious differences with the United States are not that profound, and quite another for it to air in a nation like India, where arranged marriages, the caste system, and pervasive poverty are still everyday realities. "America Through the Eyes of China and India" explores the dynamics of television, identity, and cultural communication, providing a new lens for encountering, interpreting, and judging American culture and the American identity.