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Post-Merger Intercultural Communication in Multinational Companies : A Linguistic Analysis. 多国籍企業における合併後の異文化間コミュニケーション －言語分析－
・ISBN 978-3-631-60389-5 paper SFR 64.60
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お気に入り
★★★
| 著者・編者 | Burek, Christina, |
|---|---|
| シリーズ | European University Studies: Series 21, Linguistics |
| 出版社 | (P. Lang, SZ) |
| 出版年月 | 2010 |
| ページ数 | 173 S. |
| 言語 | ENG |
| ニュース番号 | ＜576-L251＞ |
解説
In this book, the focus is on post-merger intercultural integration, effective communication between the relevant cultures and the different politeness strategies adopted by them. It is argued that cultural differences are a key issue in misunderstandings and miscommunication, which can affect a smooth post-merger integration, thereby focusing on differences between the Australians, US-Americans, Germans and the Swiss. The research contributes to bridge the gap between pragmatics, sociolinguistics and intercultural management studies. The empirical findings identify a company's social dimensions and execution skills as strategic sources of competitive advantage in cross-border M&A activity.