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Big Business, Big Responsibilities : From Villains to Visionaries: How Companies are Tackling the World's Greatest Challenges. 大企業、大きな責任 －企業が世界の最大の課題にいかに取り組んでいるか－
・ISBN 978-0-230-24395-8 hard EUR 49.99
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★★★
| 著者・編者 | Wales, Andy / Gorman, M. / Hope, D., |
|---|---|
| 出版社 | (Palgrave Macmillan, UK) |
| 出版年月 | 2010 |
| ページ数 | 256 pp. |
| 言語 | ENG |
| ニュース番号 | ＜574-560＞ |
解説
Big business is often seen as the villain in terms of the environment or social wellbeing. But some leading businesses are becoming leaders in the fight against climate change and protectors of human rights. This book explains why this is now a core part of strategy and not just philanthropy for these businesses.