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Authentic Personal Branding

Authentic Personal Branding : A New Blueprint for Building and Aligning a Powerful Leadership Brand. 真のパーソナル・ブランディング

・ISBN 978-1-60752-100-6 cloth US$ 110.00

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・ISBN 978-1-60752-099-3 paper US$ 61.00

¥14,292.- (税込) (※)価格はご注文時の参考価格となります。
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著者・編者Rampersad, Hubert K.,
出版社(Information Age Pub., US)
出版年月2009
ページ数284 pp.
言語ENG
ニュース番号<573-878>

解説

This book offers an advanced breakthrough formula to build, implement, maintain, and cultivate an authentic, distinctive, relevant, and memorable Personal and Corporate Brand, which forms the key to enduring personal and business success. The new Personal Branding blueprint entails a systematic and integrated journey towards self-awareness, happiness, and enduring marketing success. If you are branded in this holistic way you will automatically attract success and the people and opportunities that are a perfect fit for you. Hubert Rampersad has introduced an advanced authentic Personal Branding model and practical related tools, that provide an excellent framework and roadmap for building a strong authentic Personal Brand, which is in harmony with your dreams, life purpose, values, genius, passion, and with things what you love doing. This new blueprint has been proven in practice to produce sustainable results, not only for individuals but also for companies. By aligning employee's Personal Brand with their Corporate Brand you can realize the 'best fit' between employee and company, which creates a highly engaged and happy workforce.