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商品詳細
Sustainable Economy : Corporate, Social and Environmental Responsibility. 持続可能な経済－企業・社会・環境責任
・ISBN 978-981-4277-63-1 hard US$ 161.00
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お気に入り
★★★
電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-981-4277-64-8
| 著者・編者 | Kao, Raymond W. Y., |
|---|---|
| 出版社 | (World Scientific, SI) |
| 出版年月 | 2010 |
| ページ数 | 429 pp. |
| 言語 | ENG |
| ニュース番号 | ＜569-517＞ |
解説
This book explains how corporate social responsibility is linked to long-term sustainability of an economy and that the activities of an organization should not be only for its self-interest, but must also be honed for the benefit of common good. A major approach the book advocates is corporate decision-makers in an organization should work towards earning the trust of stakeholders rather than focus on short-term profitability. It also emphasizes the importance of recognizing and rewarding the contribution and commitment by participants of an organization.Written by academics and consultants, this book will be of interest to academicians, media professionals, organizational participants, entrepreneurs and general public.