株式会社極東書店
🔍
ログイン 会員登録

株式会社極東書店トップ ＞ 商品一覧 ＞ Crafting and Executing Strategy: Text and Readings. 17th ed.

商品詳細

Crafting and Executing Strategy: Text and Readings.

Crafting and Executing Strategy: Text and Readings. 17th ed. 〔ペーパー版〕戦略を入念に作成し遂行する －本文とリーディング－第17版

・ISBN 978-0-07-018339-1 paper Int'l ed.

お気に入り ★★★

お問い合わせ

著者・編者Thompson, Arthur A., Jr. / Strickland, A. J., III / Gamble, J. E.,
出版社(McGraw-Hill/Irwin, SI)
出版年月2009
ページ数656 pp.
言語ENG
ニュース番号＜565-508＞

解説


Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 17e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.

An attractive collection of 20 readings that amplify important topics in managing a company's strategy-making, strategy-executing process is included in this Text and Readings version to provide students with a taste of the literature of strategic management before tackling cases or simulation projects.